Inside SRC

The path to any particular innovation can start almost anywhere - a new idea, trial and error or a solution to a specific problem or opportunity.

This may sound like heresy, but research and technology organizations (RTOs), universities, colleges, and even private-sector research and engineering companies seldom literally “do” innovation.

Of the many ways to grow a business, one of them is to convert ideas and knowledge into new and commercially successful products and services: that’s called innovation. But why should we care about it?

Everyone seems to be talking about innovation these days. It’s on the news, it’s on board meeting agendas, it’s driving 236,000,000 Google search results — so what is innovation anyway?